Into the Cold for Main Street Project is a DIY pledge and activities-based fundraising event taking place March 1 – March 31, 2023. Click here to go to register!

We’re encouraging all Manitobans to get outside for some exercise and fresh air and help us raise funds while you’re at it. You can walk, run, skate, or ski – it’s up to you. Get in on the winter fun with us!

You’re welcome to start a team, join one, or participate as an individual. Groups, families, classrooms, or workplaces can register as a team. 

Once you register and log into your fundraising page, you can do all kinds of fun things from your dashboard, such as personalizing your page, sending emails, and tracking your donations. It’s great and really easy to use!

 What Are We Fundraising for?

Into the Cold is raising funds to support Main Street Project’s front-line services.

Services like our shelter at 637 Main Street, food and essentials market, withdrawal management, van outreach, housing, case management, and more are offered with a harm reduction focus. Our services are free to use and are offered on a first-come, first-served basis. Our services offer food and beverages, a safe space to use the bathroom and take a shower, shelter during extreme weather, the only daytime safe sleeping space for folks who sleep during the day, access to clothing, harm reduction supplies, and caseworkers. 

We hope you will join us as we raise critically needed funds for MSP’s front-line services. Through your fundraising, you will help Main Street Project continue to provide a safe space for community members in Winnipeg experiencing homelessness and addictions.

How can you track your progress?

You can track your distance by downloading and connecting the Strava App from your participant page. It’s free to sign up! Just be sure to set your fitness challenge from March 1 – 31, and click to share the Strava widget on your page.

Thank you for helping MSP reach our goals!

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